Category: Economy

3. December 2019

20th / 21st century | Technology

de en fr

Please connect me! Automating our telephone exchanges

by Luca Thanei

On 3 December 1959, PTT replaced Switzerland’s last manual telephone exchange with a fully automated switching system. This major feat of engineering also signalled the end of the switchboard girl, or ‘Fräulein vom Amt’, as the telephone operators were known.

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15. November 2019

20th / 21st century | Economy

de en fr

The cheese collective

by Peter Moser

From 1914, the Schweizerische Käseunion (SKU, the Swiss Cheese Union) ensured people at home and abroad were kept supplied with Swiss cheese. For that purpose, the Cheese Union monitored both production and prices.

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13. November 2019

20th / 21st century | Food

de en fr

Fondue – a ‘natural processed product’

by Peter Moser

Until the Second World War, fondue was unheard of in most areas of Switzerland. The cheese speciality only became the ‘national dish’ as the result of a marketing campaign run by the Schweizerische Käseunion (Swiss Cheese Union).

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7. November 2019

20th / 21st century | Economy

de en fr

Text and a picture, to hold it all together!

by Andrej Abplanalp

A glossy that’s a magazine and insurance policy in one? And delivers brilliant housekeeping tips? A look back at Switzerland’s media landscape.

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9. October 2019

20th / 21st century | Sports

de en fr

Political and economic aspects in football

by Mämä Sykora

Football is more than just a sport. Football is culture and entertainment, the regular crowd around their usual table and the select few in the VIP lounge. And football is also politics and business.

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