
Switzerland: a land of paradoxes
It can be hard to get a true picture of something when you’re only seeing it from the inside – to really understand it, you need the view from outside as well. Take the Swiss mentality, for example. On closer inspection, our mindset turns out to be a multifaceted mirror reflecting a country filled with paradoxes and contradictions.




Amazingly ambivalent
Everything’s a bit better in Switzerland – it’s a sentiment you occasionally hear expressed both here and abroad. But among those who actually live in Switzerland, the feeling of being ‘something special’ alternates with a latent sense of inferiority. A paradox? On closer inspection, other contradictions emerge: Is Switzerland a humanitarian model state, or a bastion of egoists closed off from the world? Is it an alpine utopia of democracy, or a profiteer nation ruled by greedy banks and large corporations? The exhibition explores some divergent views of Switzerland and aims to prompt visitors to reflect on our country’s self-image, and how it is perceived from the outside.