Category: Tourism

17. July 2019

20th / 21st century | Culture

de en fr

Heidi in Japan

by Claudia Walder

Heidi is a cult figure in Japan. An animated series from 1974 helped her achieve that status. The series ushered in the now booming anime industry.

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19. April 2019

20th / 21st century | Tourism

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The iconic Lake Constance and Rhine poster

by Elisabeth Schraut

The Lake Constance and Rhine poster produced by Orell Füssli in 1897 shows the whole of Lake Constance as far as the Rhine Falls, with the snow-covered Alps in the background. Depicting a south-facing perspective, to this day it has defined the tourist view of Lake Constance.

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2. August 2018

20th / 21st century | Art

de en fr

The Sun of St. Moritz by Walter Herdeg

by Felix Graf

The sun and lettering in the design of the resort town of St. Moritz is the oldest still-used tourism trademark in the world. The symbol and logo were created in 1932 by Zurich graphic designer Walter Herdeg.

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9. December 2017

20th / 21st century | Tourism

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Out of the blue sky

by Andrej Abplanalp

In December 1978 the whole of Switzerland was snow-free. Only in Savognin did the flakes dance – thanks to the first snow cannons.

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3. November 2017

Modern Age | Tourism

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The birth of modern cartography

by Andrej Abplanalp

As well as winning numerous accolades as a general in the Sonderbund War, Guillaume-Henri Dufour was also a much-acclaimed cartographer who helped to invent modern cartography.

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